21st HBOR's International Conference on Export Promotion

Programme

UNDER THE AUSPICES OF THE GOVERNMENT OF THE REPUBLIC OF CROATIA

Programme

5 November 2024 (Tuesday)

17:30

Departure to the Zadar City Sightseeing Tour and the Conference Welcome Dinner at Arsenal Zadar
 

20:00

Welcome Dinner at Arsenal Zadar
6 November 2024 (Wednesday)

10:00

OPENING OF CONFERENCE AND WELCOME ADDRESSES
  • Hrvoje Čuvalo, MSc, HBOR, President of the Management Board
  • Branko Dukić, Mayor of Zadar
  • Božidar Longin, Prefect of Zadar County
  • Representative of the Government of the Republic of Croatia, tbc

10:30 - 11:40

Panel 1

Deglobalisation in action: How the fragmentation of international trade affects the Croatian exports

This panel will explore the impact of deglobalisation and fragmentation of international trade on Croatian exporters. Panellists will discuss how geopolitical risks, climate change, war and cyber(in)security change the dynamics of global trade. They will also analyse how the multipolar world affects free trade and threat management.

The panel will seek answers to questions such as:
  • How can Croatian exporters adapt to new global conditions?
  • What strategic measures are needed to mitigate the risks associated with trade fragmentation?
  • How to manage the impact of disinformation and cyber threats on business
Panel participants:
  • Marinko Došen, President of the Management Board, AD Plastik d.d.
  • Zvonimir Viduka, Director, ALTPRO d.o.o.
  • Eva Usmiani Capobianco, Member of the Management Board, Jadran-galenski laboratorij d.d.
  • Gordan Kolak, President of the Management Board, Končar Elektroindustrija d.d.
  • Svjetlan Stanić, President of the Management Board, Stanić Grupa d.o.o.
Moderator: Vanja Ovčar, Advisor, HBOR


11:40 - 12:10

Thematic lecture

“Our Planet, Our Business”, Petra Boić Petrač, WWF Adria, Communications and Resource Mobilization Director
 

12:10 - 13:40

Lunch break


13:40 - 14:50

Panel 2

Positioning of Croatia: How to achieve competitiveness through smart industrial specialisation

In this panel, the focus will be on the concept of smart industrial specialisation. Panellists will discuss how the Croatian industry can use innovation, technological progress and sustainability to achieve greater competitiveness in the global market. Special emphasis will be put on the future positioning of Croatia and increasing the competitiveness in a specific environment.

The panel will seek answers to questions such as:
  • What are the key elements for successful industrial specialisation of Croatia?
  • Where does Croatia see itself in the future and how can it increase its competitiveness in the specific environment?
  • In what ways can Croatian exporters position themselves as leaders in green and technologically advanced sectors?

Panel participants:
  • Sergio Galošić, CEO, Amelicor Group d.o.o.
  • Vjekoslav Majetić, owner of the company and Chairman of the Supervisory Board, DOK-ING d.o.o.
  • Ivan Franičević, Chief Executive Officer, Rasco d.o.o.
  • Stjepan Talan, Member of the Management Board, Solvis d.o.o.
Moderator: Vanja Ovčar, Advisor, HBOR


16:00

Departure for the tour of the vineyard and the tasting room of Kraljevski Vinogradi Winery
 

20:00

Dinner for conference participants at the Falkensteiner Fortis Club in the resort